Home> Landlords > Why Go Smoke-Free > Market Demand
In BC, 86% of the population is non-smoking and 84% of BC households do not allow smoking indoors. British Columbians are health conscious consumers with concerns about exposure to second-hand smoke in their homes.
This means there is a significant marketing advantage for landlords who are considering going smoke-free.
According to BC surveys which we commissioned in 2008 and 2013, there is a growing demand for smoke-free housing and a critical shortage of supply.